At M.A. Birsinger & Company, we have helped our diverse
list of clients solve many difficult business-critical issues by meeting their
needs with sound business solutions, logical and practical problem solving and
20 years of hands-on experience.
As business consultants and small business growth
specialists, we help our clients get the most from their limited resources and
make the most from their business opportunities.
Case Study of the Month
Search Engine Optimization | SEO, Turning Your Website Into A
Powerful Selling Vehicle
Issue:
A St. Louis based company with a regional marketplace has a highly
targeted and well designed website, but poor search engine optimization
resulting in a very disappointing number
of leads and generating very little revenue from their website.
Objective:
Increase quality leads by 5 times the current level and increase website
generated revenue.
Solution:
We extensively reviewed the website structure, page titles, page
descriptions, meta information and content to understand the current level of
optimization. The online marketplace and competition was also researched to
complete the analysis.
Then we gathered the top keywords and phrases from the
client and compared them with real-world searches to obtain the best possible
choices to match what prospects are actually typing into the search engines.
MAB&C then created all new page optimization criteria for
each and every page on the website based on the required content and subject
matter of each page. The final step was to hand submit every page to the search
engines for indexing.
Result:
It took a few weeks for the major search engines to re-index the
updated website with the new SEO. Before, the website was not showing
up on the top 3 pages on any search engine.
Now, their newly optimized website comes up on the first
page of all three major search engines when searching on 9 or their top 15 key
words and phrases.
The average monthly leads have increased 325% and website
generated revenue is up over 210%.
Cost:
Less than $1,500
If you are experiencing a like growth issue and would like a no-cost, no-obligation evaluation complete with actionable
recommendations, just give us a call.
Please
contact us at: 314-249-7076
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